Amazon is now offering free shipping for all holiday orders

Prime members who are already entitled to free two-day shipping will also receive a new perk during the holidays.                        Reuters

Prime members who are already entitled to free two-day shipping will also receive a new perk during the holidays. Reuters

The company had previously set a threshold of $25 for orders to qualify for free shipping, but Amazon will waive that requirement starting Monday, according to the company.

In its new announcement, the company again made the case for its flagship membership program, disclosing for the first time that more than half of U.S. Prime members live in an area served by the company's expanding same-day Prime Now delivery service.

The company said it will offer free shipping, with no minimum purchase, on orders scheduled to arrive before Christmas.

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· Delivery as Fast as Today: Tens of millions of Prime members can shop with FREE Same-Day Delivery on more than three million items.

Amazon's plan could overshadow holiday strategies from top competitors like Target, which offers free two-day shipping on all orders from November 1 to December 22. Amazon spent more than $7 billion on shipping in the fourth quarter previous year, before subtracting the shipping fees it collects from customers. During the fourth quarter of 2017, the company spent a record $7.3 billion getting packages to customers. Free two-day shipping has always been the core benefit of the Amazon Prime program, which costs $119/year.

Bottom line: Buy one of over 100 million items you want on Amazon and get free shipping without having to spend $25 now up until Christmas.

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Or something like that. "I've always said I want to continue to try to improve my shooting and get more efficient", Curry said. Unsurprisingly, Thompson's 52-point haul led the scoring with Curry adding 23 points and laying on five assists.

The tool will be present in the Amazon app and will allow customers to place "selected products" in their home before they make a transaction using augmented reality technology.

Amazon also said Monday that it has expanded the number of items and locations where Prime members can get free same-day delivery. If you're looking to take full advantage of the sales, you really need to ensure you're a Prime member.

It intensifies the war for online customers this holiday, and comes after Target announced free two-day shipping for all customers for the holiday.

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